National automotive flagbearer PROTON has today marked the 35th birthday of their inaugural Saga, the model that started it all, with a commemorative limited edition version of its compact saloon. With a production run of just 1,100 units, the 35th anniversary model will surely be a hot commodity – especially since its RM39,300 price means it asks no more than the model upon which it’s based.

On that subject, there are no major mechanical or specification changes, aside from the aesthetics. So under the bonnet still lies a 1.3L VVT engine producing 95PS and 120Nm, sending power to the front wheels via a Hyundai 4AT transmission. There are still things like electronic stability control, electronic brake distribution with brake assist, anti-lock brakes, hill-hold assist, and two airbags, as well as the LED daytime running lights that came as part of the facelift last year. The interior specification remains the same too – touchscreen infotainment unit, a smarter-designed meter cluster, and plusher fabrics used for the headlining and seat upholstery.

Now, onto the special bits. The 35th anniversary Saga marries a unique black paintjob with yellow accents, namely on the upper grille, the rear bumper garnish, and the wing mirrors. Not to be overlooked are the alloys – while they’re the same 15-inch units as before, they’ve now been given a matte-grey finish with a high-gloss silver lip, making them stand out quite a bit (and no doubt giving current owners ideas).

Inside, the air-conditioning surrounds on either side are done in gloss black, while the vent sliders are finished in the same matching yellow hue. Not to end there, the same colour is applied to the meter cluster surrounds, as well as to the little ‘tray’ that sits beneath the ‘PROTON’ script in the centre stack.

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Unfortunately however, the snazzy bodykit you see here (door visors, front lip & side skirts) are an option, along with some new items like a boot tray, bonnet NVH insulator (called ‘NVH Guard’), and boot NVH insulator (also called ‘NVH Guard’). For the time being, these items can be bundled together on the Anniversary Edition or any facelifted PROTON Saga for RM2,035 – which represents a major savings given that individually-optioned they’d come up to RM2,350.

PROTON also took the opportunity to announce that the new Saga Anniversary Edition will come fitted with an N95-grade cabin air filter, which will now be offered on all new PROTON cars and be available for retrofitment on existing models. Retailing at RM59, these N95 filters will come in very handy to filter out smoke particulates, certain bacteria, and other harmful elements in the air. And between now and the 9th of October 2020, the N95 filter retrofit will be offered at a promotional price of just under RM52.

The Saga is an important model for PROTON, being the entry-level model into the lineup. Of the cars that were introduced through the course of 2019, the Saga was given the most attention by DRB-Hicom & Geely in its refresh. The new PROTON team made major upgrades to the Saga’s refinement, poise, and even its driving characteristics, enhancing a car that has was always impressive at its core but disappointed in the details.

With a more refined finish than ever before, plus the added emphasis by PROTON to keep customers excited and engaged, we’ve no doubt that there are many, many chapters to go in the story of the PROTON Saga.

What’s your Saga story? Let us know in the comments below!

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